About

ABOUT US

OUR VISION

We know the American people believe in the founding principles of freedom, equality and self-governance.

Our Mission

To amplify and magnify the voice of the American people so loudly that it can’t be ignored in the halls of power.

Our Story

Founded in the legacy of Joe Napolitan, a pioneer in bipartisan political consulting and polling, the Napolitan Institute carries forward his belief in listening to and respecting the intelligence of everyday Americans. Joe Napolitan, renowned as the “father of political consulting,” revolutionized American politics by bridging divides and creating the polling industry as we know it today. His foundational work, detailed in his influential book, “The Election Game and How to Win It“, underscored the importance of honest communication and genuine understanding between political leaders and voters.

At the Napolitan Institute, we embrace this legacy through rigorous, unbiased polling and deep insights into American sentiment. Our goal is simple but profound: to return America’s political narrative to the common-sense wisdom of the people.

Our Team

Scott Rasmussen, Founder

Scott Rasmussen brings unparalleled expertise in polling and messaging, famously predicting electoral outcomes with exceptional accuracy. His work, recognized by leaders like Kim Strassel, consistently challenges conventional wisdom and reaffirms the values of everyday Americans.

Sarah Steeby, Executive Director

Sarah Steeby serves as the Executive Director of the Napolitan Institute. She has a proven track record of taking the vision and goals of an organization and translating them into high impact action. Steeby has been at the forefront of establishing The Napolitan Institute as the trusted source for understanding the true voice and will of the people.

Steeby previously held roles at Young America’s Foundation and AdvoCare International.